{"product_id":"vintage-1960s-flower-power-cosmetics-1960s-evette-powder-soaps-bath-cubes","title":"1960s Flower Power Cosmetics. No.23 by Evette. Powder, Soaps and Bath Cubes","description":"\u003cp\u003eThese are a quirky little set of vintage 1960s toiletries. The set was made by Evette and this line was called No. 23. \u003c\/p\u003e\n\u003cp\u003eThey are interesting survivors from the 1960s.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eToiletries, perfumes and cosmetics were a key part of Woolworth's key products in Britain for more than seventy-five years. Evette was the store's exclusive own-label cosmetic brand. The range, made by E. R. Holloway of Lavenham, Suffolk, had a very strong following with customers for many years, This funky packaging with bright colours and flower power-inspired design no doubt was designed to appeal to its younger and teenage customers in the mid-60s. They also introduced at the same time its more successful Baby Doll range of cosmetics.   \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMy number No 23 set was cheap and cheerful. It contains the following: Talcum 70 grams; three bath cubes 42 grams each and two soaps 2 5\/8 ozs. These are set into a textured bright purple plastic insert. There is a clear cellophane window and the surround of the box is printed with the flowers. The box has been slightly squashed over the years - but not torn or damaged. It is certainly an interesting vintage British beauty product for the more specialist collector. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis set is now rare - and a great example of British toiletries design and packaging in the swinging 60s. It is certainly interesting that this box survives but Woolworths itself is no longer here. Hopefully, I can find a home for this set in a collection relating to the history of Woolworths in the UK. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe set will be carefully packed and sent to you with 2nd Class Royal Mail post. This will be applied to your order at the checkout. \u003c\/span\u003e\u003c\/p\u003e","brand":"Iconic Edinburgh","offers":[{"title":"Default Title","offer_id":40085172551744,"sku":"14\/4\/2024 MG","price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0271\/1902\/6240\/files\/1960s-flower-power-cosmetics-no-23-by-evette-powder-soaps-and-bath-cubes-vintage-toiletaries-363.webp?v=1786343709","url":"https:\/\/www.iconicedinburgh.co.uk\/products\/vintage-1960s-flower-power-cosmetics-1960s-evette-powder-soaps-bath-cubes","provider":"Iconic Edinburgh","version":"1.0","type":"link"}